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We believe IN Noosa Magazine will be a compelling read for all who wish to be in step with local creative, lifestyle, wellness and sustainability beacons.
PUBLISHER: IN Noosa Magazine Pty Ltd
FREQUENCY: Quarterly (four editions per year with a shelf life of three months + ongoing social currency through INtelligent editorial.)
FORMAT: A4 format (210x297), printed in full colour, on high quality uncoated (not glossy) eco accredited stock.
COVER PRICE: Free
DISTRIBUTION: 12,000 printed copies available throughout Noosa and surrounds? in more than 770 venues. We will also have locally-designed and handcrafted magazine stands in key areas to ensure strong attention. In a Noosa first, IN Noosa Magazine will also be distributed exclusively through prestige holiday homes and units, making it the first point of reference for new visitors to the area and a coveted ?take home? magazine. With stocks being refilled regularly, your business will receive fresh exposure to a captive audience daily. It all adds up to excellent value-for-money and an INtelligent return on your INvestment.
ONLINE: An online version of the magazine will be freely available. All of our advertisers and partner businesses will be further supported through our Social Media channels including Facebook, Twitter and Instagram.
READERSHIP: Through its focus on local distribution channels, IN Noosa Magazine will be available to residents, workers and visitors to the Noosa Biosphere Reserve*. An estimated 48,000 people live in Noosa with another 2.5 million visitors for the year ending March 2013, including overnight and day trippers who spent $825 million.2 It is conservatively estimated that each copy of IN Noosa Magazine will be read by at least 4.5 people, taking the readership per quarter to 45,000+.
*The Noosa Biosphere Reserve was declared by UNESCO in 2007 under its ?Man and the Biosphere? program. Geographically it is the Noosa local government area; spiritually it is the combined contribution of the people who live in, work in and visit the Biosphere; and environmentally it is of significant ecological importance.
For more information visit www.noosabiosphere.org.au.
Sources: 1 ABS Census 2011 profile.id.com.au/sunshine-coast/home 2 Tourism Noosa: National and International Visitor Surveys, YE March 2013.
Magazine increase purchase intent in consumers 5 time more than television or internet when looking at single mediums.
Source: Publishers Australia